5.435.000

Brand Reach
AIR NRS Russia, May – October 2017, Google Analytics, SiteCatalyst

Contacts

Editor-in-Chief

Victoria Davydova

Publisher

Elena Zaytseva

Brand Manager

Elizaveta Mardi

Advertising Sales Director

Natalia Nikitenko (Ermishina)

Advertising Sales Manager

Daria Melnikova

Advertising Sales Manager

Natalia Elkina

Advertising Coordinator

Natalia Voznesenskaya

Advertising Sales Manager

Natalia Zorina

Senior Advertising Sales Manager

Tatiana Ledkova

GENDER

Female — 77%

Male — 23%


AGE

16-24 years — 28%

25-34 years — 34%

35-44 years — 21%

45+ years — 17%


Employed – 72%

Business owners, managers, specialists, white-collars – 62%

High income and above average – 74%


63% female visitors of premium department stores read Vogue

42% buy clothes and shoes at least once a month

46% spend on clothes and shoes over 30 thousand rubles

58% spend on personal care over 10 thousand rubles


Source: Mediascope (TNS), NRS – Russia, May – October 2017;

Mediascope (TNS), Premium Department Stores Visitors Survey (TSUM, GUM, TSVETNOY), Moscow, April 2017