5.435.000

Brand Reach
AIR NRS Russia, May – October 2017, Google Analytics, SiteCatalyst

Contacts

Editor-in-Chief

Victoria Davydova

Publisher

Elena Zaytseva

Brand Manager

Elizaveta Mardi

Advertising Sales Director

Natalia Nikitenko (Ermishina)

Advertising Sales Manager

Daria Melnikova

Advertising Sales Manager

Natalia Elkina

Advertising Coordinator

Natalia Voznesenskaya

Advertising Sales Manager

Natalia Zorina

Senior Advertising Sales Manager

Tatiana Ledkova

GENDER

Female — 77%

Male — 23%


AGE

16-24 years — 28%

25-34 years — 34%

35-44 years — 21%

45+ years — 17%


Work – 72%

Business owners, managers, specialists, white-collars – 62%

High income and above average – 74%


63% of the visitors of the premium shopping centers read Vogue

42% buy clothes and shoes more than once a month

46% spend on clothes and shoes more than 30 thousands of rubles a month

58% spend on personal care more than 10 thousands of rubles a month


Source: Mediascope (TNS), NRS – Russia, May – October 2017;

Mediascope (TNS), quantitative survey of the visitors of the premium shopping centers (TSUM Department Store Moscow, GUM, и Tsvetnoy Central Market»), Moscow, April 2017